Tournament runs through Sunday at Sunningpoint CC in Yongin

Expanded to 4-round, 72-hole stroke play for first time in event history

Seven KGM vehicles on display at venue

Players Jeon Ye-seong, Lee Da-yeon, Shin Da-in, Seo Gyo-rim, Bang Shin-sil and Park Hyun-kyung pose for a photo at the official photo call for the 15th KG Ladies Open at Sunningpoint Country Club in Cheoin-gu, Yongin, Gyeonggi Province, on Wednesday. [KGM]
Players Jeon Ye-seong, Lee Da-yeon, Shin Da-in, Seo Gyo-rim, Bang Shin-sil and Park Hyun-kyung pose for a photo at the official photo call for the 15th KG Ladies Open at Sunningpoint Country Club in Cheoin-gu, Yongin, Gyeonggi Province, on Wednesday. [KGM]

KG Mobility, known as KGM, announced Thursday it is sponsoring the 15th KG Ladies Open on the Korea Ladies Professional Golf Association tour and will provide five vehicles as prizes for the tournament winner and players who record a hole-in-one.

Now in its 15th year, the tournament runs through Sunday at Sunningpoint Country Club in Yongin, Gyeonggi Province.

This year's event has been expanded from a three-round, 54-hole stroke play format to four-round, 72-hole stroke play — the first time in the tournament's history.

The tournament carries a total purse of 1 billion won ($722,000), with the winner receiving 180 million won in prize money along with an Actyon Hybrid.

Hole-in-one prizes are also on offer: the first player to record a hole-in-one on each par-3 hole during the tournament will receive a vehicle — a Musso EV at the 2nd hole, a New Torres at the 5th hole, a Musso at the 12th hole and a New Torres at the 16th hole.

KGM has also set up an on-site exhibition so spectators can see the vehicles up close. Seven vehicles will be displayed throughout the venue, and a dedicated booth at Gallery Plaza will offer vehicle purchase consultations along with giveaways including Titleist golf ball sets and tee holders.

The tournament features 120 top KLPGA players, including defending champion Shin Da-in, Jeon Ye-seong, Lee Da-yeon, Seo Gyo-rim, Bang Shin-sil and Park Hyun-kyung.

Meanwhile, KGM has been broadening its customer outreach through various marketing activities, including a recent appearance at EV Trend Korea 2026 at COEX in Gangnam-gu, Seoul, where it showcased its electrification lineup of electric vehicles and hybrids.


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