Eco-friendly resource circulation MOU signed with E-Cycle Governance, Resource Circulation Society

One-click disposal process to cover collection and recycling of discarded electronics

Kim Jong-hyun (from left), CJ Foodville's bakery business division head; Lee Sang-jin, chairman of E-Cycle Governance; and Kim Mi-hwa, chairwoman of the Resource Circulation Society, pose for a photo at the E-Waste Zero Circular Economy MOU signing ceremony. [CJ Foodville]
Kim Jong-hyun (from left), CJ Foodville's bakery business division head; Lee Sang-jin, chairman of E-Cycle Governance; and Kim Mi-hwa, chairwoman of the Resource Circulation Society, pose for a photo at the E-Waste Zero Circular Economy MOU signing ceremony. [CJ Foodville]

CJ Foodville announced Thursday that it has signed an "E-Waste Zero Circular Economy" MOU with E-Cycle Governance and the Resource Circulation Society to promote the proper disposal and recycling of discarded electrical and electronic products.

The agreement aims to reduce resource waste by ensuring that obsolete electronics at CJ Foodville's nationwide operations are disposed of correctly and recycled. It covers discarded electronics from stores of its bakery brand Tous les Jours and casual dining brand VIPS, as well as from the company's headquarters and factories.

CJ Foodville and E-Cycle Governance will manage the entire process — from disposal and collection to recycling — through a one-click submission system. CJ Foodville will inform its stores and franchise owners of the procedures for recovering and recycling electronics slated for disposal, then transfer the items to E-Cycle Governance. E-Cycle Governance will collect the products free of charge through on-site pickup and process them through an eco-friendly recycling operation. The Resource Circulation Society will support the effort by providing education and running campaigns on resource circulation to broaden public participation.

CJ Foodville said it plans to use the agreement as an opportunity to encourage participation from its headquarters, factories and franchise stores, and to spread a culture of proper waste sorting at its facilities. "Through this agreement, we will simplify the complex disposal procedures so that franchise owners can focus more on running their businesses," a company official said.

Meanwhile, E-Cycle Governance is a nonprofit public-interest organization established with approval from the Ministry of Environment to build a collection system for discarded electrical and electronic products and promote eco-friendly recycling. The Resource Circulation Society is a private cooperative body with more than 180 member organizations working toward the goal of zero landfill waste.


andy@heraldcorp.com