Part of 'Uri-ga One' Season 2 campaign

1-ton truck donated to Goodwill Store

Shared across 5 stores

Supports collection and delivery of donated goods from local businesses and organizations

CJ Logistics donated a 1-ton freight vehicle to the Goodwill Store Milal Hanam Misa branch, operated by the Milal Welfare Foundation, to support the collection and delivery of donated goods. [CJ Logistics]
CJ Logistics donated a 1-ton freight vehicle to the Goodwill Store Milal Hanam Misa branch, operated by the Milal Welfare Foundation, to support the collection and delivery of donated goods. [CJ Logistics]

CJ Logistics announced Thursday that it donated a 1-ton freight vehicle to the Goodwill Store Milal Hanam Misa branch, operated by the Milal Welfare Foundation, to support the collection and delivery of donated goods.

The vehicle will be shared across five Goodwill Store locations and used to visit local companies and organizations to collect and transport donated items directly. The initiative aims to broaden community participation in charitable giving and help create jobs for people with disabilities.

The vehicle donation is part of "Uri-ga One" Season 2, a goods-donation campaign CJ Logistics is running jointly with the Milal Welfare Foundation and Woori Financial Group. The company said the effort was timed to coincide with Oct. 30, designated as Disability Vocational Rehabilitation Day, with the goal of strengthening donation collection capacity and helping secure stable employment for people with developmental disabilities.

"Uri-ga One" is a resource-circulation campaign in which individual customers donate unwanted clothing and household goods, which CJ Logistics then delivers to Goodwill Store locations through its delivery network. Items sold at the stores generate revenue that supports the economic independence of people with developmental disabilities.

Two rounds of the campaign, held in July and October, drew more than 1,400 participants and collected over 46,000 donated items. CJ Logistics promoted the campaign through a mix of online and offline channels, including advertisements on delivery boxes, its O-NE app and Instagram.

"We are using the delivery network and infrastructure of a logistics company to help customers' acts of generosity translate into jobs and independence for people with disabilities," a CJ Logistics official said. "We will continue to lower the barriers to charitable participation and expand our community-focused social contribution activities based on our logistics capabilities."

Meanwhile, CJ Logistics recently launched five collaboration items under its integrated brand O-NE in partnership with the popular online game Tales Runner. Following a recruitment event held in August, the company plans to keep expanding its collaboration into gaming content as part of a broader effort to build connections with Generation Z.


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