Nongshim announced Tuesday that it has signed an agreement with the Seoul Metropolitan Government and will accept love-story submissions to select couples for its "More Beautiful Wedding" program.
"More Beautiful Wedding" is a venue rental program run by the Seoul Metropolitan Government's Women and Family Office. It opens more than 60 of Seoul's landmark locations as wedding venues, including Namsan, Children's Grand Park and Han River park rooftops.
Nongshim has set the campaign theme as "A Wedding That Makes Life Delicious." Selected couples will receive benefits worth 5 million won ($3,260), including a wedding subsidy and gift sets comprising a photo booth, welcome food and Nongshim products.
Submissions are open through Aug. 3. Entries will go through a first round of joint screening by Seoul and Nongshim, followed by a second round judged by former announcer Lee Geum-hee. Benefits will be awarded to three couples getting married after September this year and 10 couples planning weddings next year.
Guest well-wishes will also be turned into donations. On the wedding day, each congratulatory message left in the guestbook will be matched by Nongshim with one pack of ramyun, donated in the couple's name to Seoul Maeum Pyeonuijeom, a Seoul Metropolitan Government welfare facility.
siuu@heraldcorp.com
