'Design Your Own Life' exhibition invites visitors to craft their own everyday style

[Provided by Ottogi]
[Provided by Ottogi]

Ottogi said it will present a collaborative booth with Designhouse titled "Design Your Own Life" at the 2026 Seoul International Book Fair, running Wednesday through Sunday at Coex in Samseong-dong, Seoul.

The exhibition is designed for what it calls "Lv.0 adults" — people just beginning their working lives and building their own way of living. It will introduce Designhouse's new book "1roseo-gi" alongside Ottogi's integrated light-food brand Light & Joy.

Under the subtitle "Design Your Own Table," Ottogi interprets the table as a space where personal tastes and daily routines unfold. Visitors can browse and purchase products suited to their own table aesthetic.

Interactive events are also on offer, including a bookmark-making activity using Ottogi and "1roseo-gi" illustrations, and a table-styling exercise in which participants choose three items they would place on their ideal table and arrange them using paper materials.

Following the book fair, Ottogi plans to engage with the public at a series of cultural events, including the Busan International Kids and Youth Film Festival from July 8 to 14, and the Jeonju Book Festival on July 17 and 18.


andy@heraldcorp.com