Cheongsong-gun's golden apples have won over Seoul consumers with their exceptional taste and quality.
Cheongsong-gun, together with the Cheongsong Agricultural Cooperative Joint Business Corporation, held a promotional and direct-sales event for Cheongsong golden apples at Hanaro Mart in Yangjae-dong, Seoul, on Thursday.
The event was organized to raise awareness of "Hwanggeum Jin," the county's flagship apple brand, and to expand sales channels in the Greater Seoul area.
Organizers focused on showcasing the golden apple variety — known in Japan as Shinano Gold — which has been drawing growing consumer interest, highlighting the superior quality of Cheongsong apples.
High-quality Cheongsong golden apples were offered at competitive prices, with tastings and flash sales among the promotional activities.
The apples' high sugar content and crisp texture drew an enthusiastic response from shoppers, and the entire stock prepared for the event sold out quickly.
"We will continue to boost farm household incomes and strengthen the brand value of Cheongsong apples through marketing tailored to consumer trends and an expanded direct-trade distribution network," Cheongsong-gun County Mayor Yun Gyeong-hui said.
kbj7653@heraldcorp.com
