The Korea Racing Authority and sports media company SPOTV have agreed to work together to promote sports and leisure culture at Let's Run Park venues across the country.
The two organizations signed an MOU on Thursday, with Korea Racing Authority Chairman Woo Hee-jong and SPOTV CEO Hong Woo-seung in attendance.
Under the agreement, the two sides will hold a nighttime running event on the racetrack at Let's Run Park Seoul in November. They plan to expand the event to Let's Run Park locations nationwide — including Jeju, Busan, Yeongcheon and Seoul — in 2027.
SPOTV will also showcase the parks' leisure offerings through "Run the City," a running and travel content series on its SPOTV Plus platform.
"We hope Let's Run Park can grow into an open space where people can enjoy running and leisure alongside horse racing," Chairman Woo said.
yjc@heraldcorp.com
