Korea Tourism Organization wellness program pick for 6 consecutive years

Proprietary BRS-based personalized care backed by 11 patents

Serving patients from 103 countries; recently selected for Ministry of SMEs and Startups' TIPS program

Lee Moon-won, chief director of Imunwon Korean Medicine Clinic. (Park Hae-muk)
Lee Moon-won, chief director of Imunwon Korean Medicine Clinic. (Park Hae-muk)

Imunwon Korean Medicine Clinic, a Gangnam-based clinic specializing in hair-loss treatment, has been named to the Seoul Metropolitan Government's "Beauty Wellness 100" list for the second consecutive year.

The Beauty Wellness 100 is a city-run program that identifies and promotes beauty and wellness facilities and services in Seoul for foreign tourists.

Imunwon has also been included in the Korea Tourism Organization's wellness tourism program for six consecutive years. The clinic was selected among the top 20 specialty wellness tourism products and has received awards including the Korea Tourism Organization President's Award and Gangnam-gu District Mayor's Award.

Rather than treating hair loss as a problem confined to the scalp, the clinic examines each patient's overall physical condition.

Central to this approach is the clinic's proprietary Body Recording System, or BRS, which continuously records and manages patients' biometric data and links it to a regimen of herbal medicine, topical treatments, pharmacopuncture, head spa therapy and home care. The clinic holds 11 patents in total, including Patent Cooperation Treaty applications, covering its core technologies and prescriptions.

The clinic is also expanding its reach to overseas patients. It currently delivers customized prescriptions to patients in 103 countries and maintains certification as a foreign patient-attracting medical institution from the Ministry of Health and Welfare.

On the research and development front, the clinic was recently selected for TIPS, the Ministry of SMEs and Startups' technology startup support program. Through the program, it plans to expand its hair-loss treatment technologies and clinical research.

"Hair-loss treatment is more than just making hair grow — it is a process of restoring the health and balance of the entire body," said Lee Moon-won, the clinic's chief director. "Going forward, we will pursue a data-driven, root-cause approach to treatment and grow into a globally trusted wellness medical institution for patients both at home and abroad."


pooh@heraldcorp.com