A view of Busan Bank headquarters [Busan Bank]
A view of Busan Bank headquarters [Busan Bank]

Busan Bank announced Friday that it ranked first across all financial sectors in non-principal-guaranteed individual retirement pension (IRP) returns for the second consecutive quarter, posting a return of 68.80% in the second quarter of this year.

The bank also topped the banking sector in non-principal-guaranteed defined contribution (DC) returns and in principal-guaranteed defined benefit (DB) returns, extending its strong performance across both guaranteed and non-guaranteed pension products.

"This result reflects the combination of a customer-centered asset management framework and an investment strategy tailored to market conditions," a Busan Bank official said. The bank attributed the achievement to its efforts to strengthen the marketing organization within its pension business division and to expand investment consulting for customers — including ongoing rebalancing focused on undervalued assets in response to market shifts.

Busan Bank selects products based on a performance-driven approach, offering top-tier funds and ETFs, with a lineup of more than 200 ETF products to broaden customers' investment options. Through "Yeongeumkochi," a mobile asset management service, the bank provides customers with information on asset allocation trends among peers, popular investment products and return comparisons, helping them manage their pension assets independently.

In March, the bank became the first in the banking sector to introduce a mobile banking-based government and municipal bond trading service, drawing strong interest from customers seeking returns above deposit rates while preferring stable asset management. In June, it launched an AI-managed investment service, further strengthening its digital pension capabilities.


ook967@heraldcorp.com