A rendering of the Paul Bassett store set to open on the first floor of Lotte Department Store's Sangin branch. [Lotte Department Store]
A rendering of the Paul Bassett store set to open on the first floor of Lotte Department Store's Sangin branch. [Lotte Department Store]

Premium coffee is coming to two Lotte retail destinations in Daegu at the same time.

Lotte Department Store's Sangin branch and Lotte Outlets' Isia Polis branch will simultaneously open Paul Bassett locations on Friday.

At the Sangin branch, the Paul Bassett store will debut on the first floor of the main shopping area.

The cafe was designed as a lifestyle-oriented space where shoppers can enjoy premium coffee without fuss, reflecting the area's character as a neighborhood with large residential complexes and high retail foot traffic.

Customers can order specialty coffee extracted directly by baristas, along with signature items such as Sangha Ranch ice cream and other popular offerings.

The Lotte Outlets Isia Polis branch will open its Paul Bassett store on the same day.

Taking into account the outlet's popularity with families and day-trip visitors, the space was designed for shopping and relaxing together, and will feature distinctive food-and-beverage offerings including Paul Bassett's signature menu items.

Both locations will hold opening events to mark the launch. On Friday, the first 100 customers who spend 10,000 won ($7) or more will receive a complimentary Dolce Latte Stick Coffee.

On Saturday and Sunday, the first 100 customers each day who spend 20,000 won or more will receive a Paul Bassett logo mug.

"The opening of Paul Bassett has significantly strengthened our ability to offer customers not just shopping, but also coffee and relaxation all in one place," said Yun Gwang-hui, store manager of Lotte Department Store's Sangin branch. "We will continue to expand our differentiated food-and-beverage offerings so that customers can experience a new lifestyle as part of their everyday lives."


kbj7653@heraldcorp.com