BMW Group Korea to showcase 13 models at Busan Mobility Show, including new iX3

BMW unveils 7 Series global limited edition in Korea for first time; next-generation premium all-electric SAV iX3 among highlights; MINI and BMW Motorrad also featured

BMW Group Korea announced Wednesday that it will present 13 models at the 2026 Busan Mobility Show, opening Friday at BEXCO in Haeundae-gu, Busan. The lineup includes a global limited edition model making its domestic debut and the next-generation premium all-electric SAV (Sports Activity Vehicle) "The New BMW iX3."

BMW will anchor its display around the theme "Driving the New Era," with the Korean premiere of the "BMW 7 Series Nero Lusso Edition" — a globally limited run of 135 units that further elevates the presence of BMW's flagship sedan.

Also on display will be seven BMW models in total, including the new iX3 — the first mass-production model from "Neue Klasse," BMW's vision for the future — the "BMW i7 M70 xDrive M Performance Two-Tone Edition," a luxury high-performance all-electric sedan finished in a distinctive Individual two-tone exterior, and the ultra-high-performance flagship SAV "BMW XM Label." BMW had already unveiled the new iX3 domestically on June 18 at the BMW Driving Center on Yeongjongdo, Incheon, and launched sales.

BMW 7 Series Nero Lusso Edition [BMW Group Korea]

MINI will exhibit four vehicles under the theme "Every MINI Is a Collectable Story," headlined by "The All-Electric MINI JCW Aceman" — the first all-electric model from the high-performance JCW brand — alongside "The All-Electric MINI JCW Summer Edition," infused with a vibrant summer sensibility, and "The All-Electric MINI Cooper SE Paul Smith Edition," created in collaboration with legendary British designer Paul Smith.

BMW Motorrad will display two models under the theme "Toward the Next Limit": the "BMW M 1000 RR," a high-performance super sports motorcycle that defines the brand, and the "BMW M 1000 R," a high-performance roadster engineered to maximize dynamic riding performance.

"The Busan and South Gyeongsang region is one of the most important markets for BMW Group," said Han Sang-yoon, president and CEO of BMW Group Korea. "We have prepared a diverse range of models so that our loyal customers can enjoy an even richer brand experience while also getting a firsthand look at the future vision and innovative technology BMW Group has in store."

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