Sono Trinity Group said Friday that its employees have been consistently carrying out monthly volunteer activities to support vulnerable communities.
A signature effort takes employees to senior welfare centers each month to serve meals. On Saturday, more than 10 staff members from Sono International, Sono Square and Sono Station who signed up voluntarily served warm meals to elderly residents and helped with washing up and cleaning afterward.
The group also extends its outreach across the country. Employees visit low-income households near Sono Hotels & Resorts properties nationwide to donate daily necessities and help improve living conditions. As of November, the group has delivered support to a total of 190 households this year.
To support children in local communities, the group has formed partnerships with 26 community child centers in areas where Sono Hotels & Resorts properties are located, providing talent donations and learning supplies. Children are also invited to the resorts for leisure and cultural experiences. This year, about 300 children were welcomed at Vivaldi Park, Solbich Samcheok, Solbich Namhae and Sono Belle Byeonsan.
In September, the group donated all proceeds — raised through a sale of items contributed by employees and a charity auction of autographed uniforms from the Sono Sky Gunners basketball team — to vulnerable groups through the Daemyung Welfare Foundation. In June, employees took part in plogging near the company's Magok office in Seoul, and in September they held a clean hiking event — picking up litter while hiking — on Inwangsan.
Volunteer activities also continue at the subsidiary level through Trinity Airways' in-house volunteer club "Shim Bongsa" and the Goyang Sono Sky Gunners professional basketball team, among others.
"We believe that when each employee's effort comes together, it creates a much greater warmth," a Sono Trinity Group official said. "We will continue to stand by neighbors in need with the same spirit of hospitality we show our customers, and to carry out social contribution activities as a company that grows alongside its communities."
spa@heraldcorp.com
