Unicorn Support Center attends Robo World for third consecutive year

'Connect technological edge to real revenue model'

Next-generation robot firms assessed for business viability and growth potential

The Samil PwC Unicorn Support Center booth at the 2026 Robo World exhibition, held Thursday and Friday at Kintex in Goyang, Gyeonggi Province. [Samil PwC]
The Samil PwC Unicorn Support Center booth at the 2026 Robo World exhibition, held Thursday and Friday at Kintex in Goyang, Gyeonggi Province. [Samil PwC]

Samil PwC has stepped up support for AI and robotics startups and small and medium-sized enterprises, offering strategic growth and investment advice at South Korea's largest robotics industry exhibition.

The firm announced Tuesday that it participated in the 2026 Robo World, held Wednesday through Saturday at Kintex in Goyang, Gyeonggi Province, providing expert consulting on investment attraction and business growth strategies to promising AI and robotics companies.

Organized by the Ministry of Trade, Industry and Energy, the 2026 Robo World drew 402 companies from 20 countries, making it the country's largest dedicated robotics industry trade show. This year's event showcased next-generation technologies including humanoid robots, AI-driven manufacturing transformation and physical AI. The exhibition also hosted a "Global Scale-Up Day" to help promising companies attract investment and open new markets, along with an investor consultation session.

Samil PwC participated through its Unicorn Support Center, a dedicated advisory unit for startups and small and mid-sized companies, marking its third consecutive year at the event. The center provides comprehensive advisory services tailored to each company's stage of growth, covering investment attraction, mergers and acquisitions, and overseas expansion.

During the event, the center conducted in-depth consultations with individual companies, examining the business viability and growth potential of next-generation robotics firms from multiple angles and discussing expansion strategies. At the Global Scale-Up Day held Friday, Samil PwC served as a co-organizer, judging pitches from promising AI and robotics companies and presenting top performers with the Unicorn Support Center Director Award.

At the investor consultation session and the firm's dedicated booth, Samil PwC offered one-on-one consulting to AI and robotics companies. Experts assessed each firm's business status, growth stage and investment needs, then advised on communicating their technology effectively, attracting outside investment, forging strategic partnerships, and pursuing mergers, acquisitions and overseas expansion.

The Unicorn Support Center plans to follow up with advisory services based on the company needs identified at the event. It will combine industry expertise with accounting, tax and financial advisory capabilities to help firms develop concrete plans for investment attraction and business expansion, as well as advance AI-driven accounting and financial innovation.

"Advanced robotics companies integrating AI need to translate their technological edge into a differentiated business model and a stable revenue structure to build lasting competitiveness," said Lee Seung-wook, a partner at the Samil PwC Unicorn Support Center. "We will actively support innovative companies not only in commercializing their technology and attracting investment, but also in expanding globally and driving AI-based accounting and financial innovation."

Meanwhile, Samil PwC — which closes its books in June — posted sales of 1.63 trillion won ($1.2 billion) and operating profit of 19.8 billion won for fiscal year 2026 (July 2025–June 2026), combining figures from Samil PwC and PwC Consulting. Strong performance in tax and management advisory drove a 4.6 percent increase in sales from the previous year, extending the firm's streak of trillion-won-plus annual revenue to three consecutive years.


an@heraldcorp.com