Chinese automaker wins global-tier honor at 2026–2027 World Branding Awards

Present in more than 120 countries

Company pledges continued development of eco-friendly mobility through technological innovation

BYD has won the global-tier "Brand of the Year" award in the automotive category at the 2026–2027 World Branding Awards. [BYD]
BYD has won the global-tier "Brand of the Year" award in the automotive category at the 2026–2027 World Branding Awards. [BYD]

BYD announced Tuesday that it has won the global-tier "Brand of the Year" award in the automotive category at the 2026–2027 World Branding Awards.

The World Branding Awards is an annual ceremony organized by the World Branding Forum, a global nonprofit, and selects winners based on a combination of brand valuation, consumer market research and online public voting. The global tier is open to brands operating in at least 10 countries across three or more continents. The recognition signals that BYD's brand value has been acknowledged not just in individual national markets but on a worldwide scale.

"We are honored to receive this recognition on the global stage," said Stella Li, executive vice president of BYD. "For BYD, building a brand means earning trust through technology that brings meaningful change to customers' everyday lives. This award motivates us to continue innovating with partners around the world and to make sustainable mobility accessible to more people."

BYD supplies eco-friendly vehicles to more than 120 countries and regions worldwide. The company develops battery electric vehicles and plug-in hybrid vehicles, drawing on its expertise in batteries, electric motors, electronic control systems and automotive semiconductors.

Core technologies in BYD vehicles include the Blade Battery and the Super Hybrid DM-i (Dual Mode-intelligent) system.

"This award marks another milestone in BYD's global brand growth," a company official said. "We will continue to focus on technological innovation and the development of safe, efficient eco-friendly vehicles under our long-term vision of lowering the Earth's temperature by one degree Celsius."

Meanwhile, BYD has been named an official partner of the 33rd Asia-Pacific Economic Cooperation summit, to be held in Shenzhen, China, from Nov. 18 to Nov. 19.

BYD's premium brands — Denza, Yangwang and Fangchengbao — along with key models from its Dynasty and Ocean series will serve as official protocol vehicles at the summit.


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