[Provided by 11st]
[Provided by 11st]

Online marketplace 11st has introduced a new seller growth mission program designed to help newly registered vendors establish themselves quickly on the platform, the company announced Wednesday.

The program guides new sellers through key early-stage activities — from product listing to advertising — to help them grow steadily on the platform.

Participants are given four missions to complete: registering at least three products, generating a first payment, recruiting customer reviewers or receiving a first customer review, and running paid or unpaid advertising. Completing each mission earns either a price discount of up to 4 percent for a set period or 30,000 advertising points. Sellers who complete all four missions within 60 days receive an additional 100,000 advertising points.

11st has also streamlined the onboarding process for new sellers, reducing the number of required documents for sole proprietors and simplified-tax filers to lower the barrier to entry. Additional benefits for new sellers include product exposure on price-comparison sites, price discounts, 100,000 advertising points, and discounted commission rates across all categories for 12 months.

"We will continue to roll out programs that provide real, practical help in growing sellers' sales, and secure competitive new vendors on our platform," said Kim Si-jun, head of 11st's service planning group.


spa@heraldcorp.com