Strollers feature 50×110 cm seats and support loads of up to 30 kg

'We will continue expanding mobility-focused social contribution activities'

Hyundai Motor Domestic Business Support Division Senior Managing Director Kim Kyung-jo (from left), Domestic Support Business Division Senior Managing Director Kim Eun-hee, Domestic Business Headquarters Head Yun Hyo-jun, Miral Welfare Foundation General Headquarters Director Hwang Dae-byeok, WHY-UP CEO Do Hong-gu and Miral Welfare Foundation Director Jo Seong-gyeol pose for a photo. [Hyundai Motor]
Hyundai Motor Domestic Business Support Division Senior Managing Director Kim Kyung-jo (from left), Domestic Support Business Division Senior Managing Director Kim Eun-hee, Domestic Business Headquarters Head Yun Hyo-jun, Miral Welfare Foundation General Headquarters Director Hwang Dae-byeok, WHY-UP CEO Do Hong-gu and Miral Welfare Foundation Director Jo Seong-gyeol pose for a photo. [Hyundai Motor]

Hyundai Motor will donate custom-built special strollers to families of children with severe disabilities in South Korea, aiming to improve their mobility and access to daily life.

The company announced Tuesday that it held a "stroll" event Monday at Seoul Children's Grand Park, inviting children with severe disabilities and their families, and that it will provide 500 specially designed strollers to families of severely disabled children across the country.

The event drew about 100 attendees, including Hyundai Motor Domestic Business Headquarters Head Yun Hyo-jun, Senior Managing Directors Kim Eun-hee and Kim Kyung-jo, Miral Welfare Foundation's Hwang Dae-byeok and Jo Seong-gyeol, WHY-UP CEO Do Hong-gu, and 40 families of children with severe disabilities.

The "stroll" event was part of Hyundai Motor's special stroller support project, which was designed to improve the mobility of severely disabled children who, due to their physical conditions, cannot use standard strollers or wheelchairs and require space for medical equipment.

Standard strollers have limitations in seat size, load capacity and space for medical devices, making it difficult for children who must travel in a reclined position or use medical equipment to attend hospital appointments or go on everyday outings. Existing assistive devices such as stroller-type wheelchairs have also placed a heavy burden on families because of their high cost and limited portability.

Recognizing these challenges, Hyundai Motor partnered with domestic stroller manufacturer WHY-UP and the Miral Welfare Foundation to launch the special stroller support project.

Hyundai Motor will cover the full cost of manufacturing and production for all 500 strollers. The Miral Welfare Foundation will handle beneficiary recruitment, selection and program management, while WHY-UP will be responsible for design, development and production.

The strollers were built with the physical conditions and medical needs of severely disabled children in mind. Compared with standard strollers, the seat area has been expanded by about 50 percent to 50×110 cm, and the frame has been reinforced to support loads of up to 30 kg.

The strollers also feature a reclining seat adjustable up to 175 degrees, an IV drip holder module and a 50-liter storage compartment, enhancing mobility for children who use respiratory and other medical devices. A one-touch folding mechanism reduces the burden on caregivers when loading the stroller into a vehicle or storing it.

"We hope this special stroller support will provide real, practical help to children with severe disabilities and their families as they travel to hospitals and go about their daily lives," a Hyundai Motor official said. "As a mobility company, we will continue to pursue social contribution activities that improve everyday access for those with limited mobility."

Meanwhile, Hyundai Motor has been carrying out social contribution activities across a range of areas as part of its corporate social responsibility efforts, including recently hosting "Forest Run 2026," an eco-friendly social contribution campaign.

Forest Run launched in 2016 with the aim of raising awareness about fine dust pollution and promoting cleaner skies. The campaign turns participants' running into actual tree donations and plantings.

This year, the UN World Food Programme — the world's largest humanitarian aid organization — was selected as the official donation recipient. Funds raised through participants' purchase of Forest Run entry tickets will go toward donating 100,000 trees.


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